marketing

The capsule collection features the illustrator’s flaming heart and eye imagery in a curated range of styles Bengaluru: Footwear brand Skechers has collaborated with Spanish artist Ricardo Cavolo as the second edition of its Visual Artist Series, the brand said in...

The programme is aimed at strengthening India's economy by skilling, reskilling, and upskilling the retailers and paving the way for their growthBhubaneswar: Union minister Dharmendra Pradhan on Sunday launched a retailer skill development programme here aimed at providing training...

Since its launch in October 2019, the instant tea brand Chaika has amassed a customer base of over 10,000Bengaluru: For many people, the only place to enjoy a cup of masala chai was at a roadside tea stall (or...

The trend of self-checkouts is fast catching in India. Here’s a look at what’s driving the adoption and who are the front-runnersBengaluru: In the dynamic domain of Indian retail, where a surplus of manpower is readily available, and customers...

The new outlet of Tim Hortons is located at Balewadi High Street, Pune, Maharashtra Bengaluru: Canadian coffeehouse and restaurant chain Tim Hortons has launched its first outlet in Pune on Friday, a company official wrote on social media. “Namaskar Pune! We are...

Under this partnership, Shami will endorse Puma’s footwear, apparel and accessories through multiple activities and campaigns throughout the yearBengaluru: Sports brand Puma has roped in Team India fast bowler Mohammed Shami as its brand ambassador, the company said in...

E-commerce platforms anticipate around 10-15 per cent of the total order volume to be attributed to first-time shoppersMumbai: MSMEs from non-metro cities are clocking more Diwali orders this year than sellers from metro cities while the e-commerce opportunity could...

Over 80% of customers came from non-metros and more than 35% increase in small and medium businesses securing sales within the initial 48 hours Bengaluru: E-commerce platform Amazon India has witnessed about 9.5 crore customer visits in the first 48 hours...

How ideas are transformed into tangible products that capture markets and win consumersIn a world teeming with boundless opportunities, the emergence of a new-age product marks the commencement of a captivating journey—an odyssey that stretches from inception to the...

Surbhi Juneja, director for strategy and growth, WebEngage talks to IndiaRetailing about growing retail marketing scenario in the country  New Delhi: Surbhi Juneja, director for strategy and growth, WebEngage talks to IndiaRetailing about the evolving retail marketing scenario in India....