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Boom time for consumers as retailers, mobile wallets tie up

What started as convenience of payments a few years back, is slowly but gradually, turning out to be a revolution. We are talking about the mobile payments revolution, which from a mere recharge of Rs 10 or a bill...

The future of food courts in shopping malls

Gastronomic Destination for Shopaholics Food courts, mostly situated at the topmost floor of any shopping mall have been playing a pivotal role in increasing footfalls in shopping centres. Mall developers rely on them and consequently are experimenting with the tenants...

McDonald's may shift some jobs to India in cost-cutting move

Fast food giant McDonald's may be planning to outsource jobs to India as part of a $500 million cost reduction plan it announced last November, a media report said. A report said McDonald's is shedding jobs as part of a...

Barista ties up with Freecharge for digital wallet

Freecharge, digital payment platform, has recently announced its partnership with Barista to enable consumers to go cashless and pay with Freecharge wallet at 135 outlets across 21 cities of India. The partnership is aimed at making the bill payment process...

Burgeoning power of Indian e-commerce industry

Online stores turning Market placesA marketplace is more like a virtual mall which provides an established platform for sellers and buyers to connect, share, sell, buy and build ongoing relationships. Amazon was the first to introduce the online...

Single Product Concept Gaining Ground in the F&B Space

With the QSRs and standalone restaurants mushrooming in the country, the single product concept is gaining ground in the food and beverage market in India, says Sahil Arora, Executive Chef, Mariott, Jaipur. For eg. Mc Donald's started with only...

Apparel Brand Ed Hardy Opens its First Store in Bangalore

Apparel brand Ed Hardy opened its first store at Forum Mall, Koramangala in Bangalore. The store is spread across 940 sq. ft. The Ed Hardy store offers Menswear apparel across various categories including T-shirts, Jeans, Trousers and Shorts, with...
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Digital Icon : Rakesh Bali

Rakesh Bali is at the helm of brand marketing, communications, events, and sustainability-related marcom initiatives for the petrochemicals segment...
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