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Why McDonald’s is The Maharaja Mac of Transit Retail

While McDonald’s serves as a great example of successfully Indianising a global brand, it is also an insightful case study in strategically making transit retail work McDonald’s introduced Indian masses to the American fast food-burgers, enticing them to include the...

McDonald’s opens 400th store in India

The new outlet is located at the International Departures of GMR Hyderabad International AirportBengaluru: American fast-food chain McDonald’s has reached the 400-store milestone in India, following the multinational brand’s entry into the Indian market in 1996, according to an industry...

McDonald’s India to use word cheese in products as FSSAI and NABL verify quality

Earlier, the company had removed the name word cheese from its products following the direction of the Maharashtra FDA, which was not satisfied with the cheese used in its food preparationsNew Delhi: Westlife Foodworld which is fast-food chain McDonald’s...
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Digital Icon : Mayank Mohan

After completing his higher education in the US and gaining valuable experience as a strategy consultant at Deloitte, Mayank...
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