McVitie's
Leaders Ink
From Gut Feeling to Big Data: How FMCG Brands Are Reading Your Mind (and Wallet)
Today, insights gleaned from market research and consumer behaviour are empowering Indian FMCG brands to comprehend their customers better and craft targeted strategiesIn the ever-evolving landscape of the Fast-Moving Consumer Goods (FMCG) sector in India, the transition from gut...
Food
IMAGES Group honours Indian food & grocery retailers at Coca-Cola Golden Spoon Awards
To honour innovative retail concepts and creative food retailers, food & grocery retail professionals IMAGES Group presented awards on February 05, 2019 on Day 1 of India Food Forum 2019.Here is the list of awardees:IMAGES Most Admired Food &...
Progressive Grocer
Marketing Mantra
In-store promotions come with their own success story; they address visitors and convert interest into business propositions. Given that in modern trade formats majority of purchase decisions are made in the store itself, this becomes an important means for...
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Latest News
68% MSME retail owners witness growth in business post-adoption of digital tech: Report
About 29% MSMEs used accounting software, followed by POS software and Customer Relationship Management (CRM) software at 17% and...
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