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Consumer brands can transform disruption into opportunities by adopting innovative revival strategies: EY report
The unprecedented nature of COVID-19 disruption has left a lasting impression on both consumer behavior and business environment, requiring consumer product companies to undergo structural changes, said the latest EY study “COVID-19: Revival Strategies for Consumer Products Companies in India”....
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Expect demand moderation to continue; small packs selling more, price hikes likely: HUL
While premiumisation is continuing, he said, "There is a preference for smaller packs across categories and that has become...
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