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Mickey Chadha

Coronavirus freezes consumer-driven US economy, testing retailers

The coronavirus outbreak has transformed the US virtually overnight from a place of boundless consumerism to one suddenly constrained by nesting and social distancing.The crisis tests all retailers, leading to temporary store closures at companies like Apple and Nike,...
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How Elitty Beauty is shaping the future of colour cosmetics in India

Founded in 2022, brand achieved a revenue of Rs 6.5 crore, in the FY 2023-24Cosmetic brand Elitty Beauty was...
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