Mike Ghasemi
IRF 2017
O To O: What does it take to win the Omnichannel war
The Omnichannel conversation is not about offline vs online. Whether you are a new brand or an established one, every retailer needs to focus on how to converge both platforms to maximize traffic for the brand…Which kind of products...
Retail
Location-based Marketing: Engaging your customer in real-time
Customer experience is the center of retail digital transformation. Real-time engagement is the biggest challenge for retail brands. Always connected customers demand quick and easy shopping journey, on the fly, to get what they want without wasting time. With...
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Latest News
From vending machines to café chain: Roastea eyes 100 outlets in 5 years, Rs 350 crore in 3 years
Founded in 2019, the brand closed FY 2024 with revenue of approximately Rs 60 crore and aims to double...
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