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East India’s Retail Czars Talk Growth, Change & Industry Trends

East India is in the cusp of being transformed from a traditional customer base into a brand conscious, product-savvy market. Its young generation is shopping and demanding both fashion and quality along with value for money spent from retailers....

How retailers can take advantage of franchise opportunities

If one wants to be a retail entrepreneur, there are many ways to start a business. You can start with sole proprietorship – e-commerce or brick-and-mortar – but starting your own brand comes with little support, so taking advantage...
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Digital Icon : Rakesh Bali

Rakesh Bali is at the helm of brand marketing, communications, events, and sustainability-related marcom initiatives for the petrochemicals segment...
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