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Reckitt Benckiser in makeover mode

In an effort to strengthen its global identity, Reckitt Benckiser, the global household, health and personal care products manufacturer, has announced a complete revitalisation of its brand. As part of the plan, it will introduce the initials — RB...

Reckitt to opt for green labeling to reduce carbon footprint

Health and personal care products group Reckitt Benckiser has planned to implement an environment friendly option to reduce the carbon footprint of products used by the consumers. The company is preparing to re-label all its products with a green...
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Hygiene Brand Pee Safe hires Arijit Sen as VP

The company aims to achieve robust sales and garner lion’s share in the Rs 8000 crore feminine hygiene market. New...
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