Myntra Fashion Brands
E-Commerce
Myntra expects 8 million customers to shop during Big Fashion Festival
During the Big Fashion Festival Myntra will offer over 23 lakh styles from more than 6000 brands. Over 5 lakh new styles have been added from brands that are popular among non-metro customers
Bengaluru:Â Fashion e-commerce platform Myntra is expecting 8...
E-Commerce
Myntra launches AI-powered interactive chatbot for customised suggestions
Available on the Myntra app and launched right ahead of Myntra’s annual festive event, Big Fashion Festival (BFF), the chatbot is all set to assist usersBengaluru: Fashion e-commerce platform Myntra has introduced conversational AI (artificial intelligence) -powered chatbot Maya,...
E-Commerce
Myntra’s home category records a 50% YoY growth
Ahead of its festive sale known as Big Fashion Festival, Myntra has strengthened its collection in the home category by adding 50,000 new products and over 20 new brands in the last quarter
Bengaluru: Fashion e-commerce marketplace Myntra’s home category has...
E-Commerce
Myntra announces Khushi Kapoor and Vedang Raina as the faces of FWD
As part of this association, the actors will be seen in a campaign film, playing the role of effortless trendsetters
Mumbai: Myntra, a fashion, beauty and lifestyle e-commerce platform has onboarded Bollywood actors Khushi Kapoor and Vedang Raina as the...
Fashion & Lifestyle
Myntra records close to 100% growth in premium ethnicwear
The premium ethnic wear segment on Myntra registered 2X growth in the last year, with nearly 60% of the contribution coming from metro cities and tier 1 cities
Bengaluru:Â Fashion e-commerce platform Myntra has witnessed close to 100% growth over the...
Fashion & Lifestyle
Myntra onboards British fashion brand Oasis
Oasis is the sixth brand from the online fashion retail giant Boohoo Group to be available on Myntra, after Boohoo Woman, Boohoo Man, Nasty Gal, Miss Pap, and Dorothy Perkins
Bengaluru:Â Fashion e-commerce platform Myntra has on-boarded British womenswear brand Oasis,...
Fashion & Lifestyle
Myntra’s 18th end of reason sale (EORS) records 50% new customer growth
While 45% of the growth came from metros including Bengaluru, Delhi, Mumbai, Pune and Hyderabad, 55% of the demand came from non-metros
Bengaluru:Â Â Fashion e-commerce platform Myntra's 18th edition of bi-annual end of reason sale (EORS) has recorded nearly 50% growth...
E-Commerce
Myntra launches digital fashion and lifestyle credit card
The co-branded digital fashion and lifestyle credit card has been launched in collaboration with Kotak Mahindra bankBengaluru:Â Online fashion marketplace Myntra has partnered with Kotak Mahindra Bank to launch a co-branded digital fashion and lifestyle credit card, the companies said...
Fashion & Lifestyle
Myntra launches MyFashionGPT powered by ChatGPT
The new feature enables shoppers to search for specific needs by typing text in a manner that closely resembles natural speechBengaluru: Fashion e-commerce marketplace Myntra has introduced MyFashionGPT, powered by artificial intelligence chatbot ChatGPT, to enable natural language-based queries...
Fashion & Lifestyle
Myntra adds Adidas by Stella McCartney to its luxury portfolio
Offering over 60 options, Myntra is the first platform to host the Adidas by Stella McCartney collection in India
Bengaluru:Â Fashion e-commerce platform Myntra has launched the functional sportswear collection Adidas by Stella McCartney to its luxury portfolio, the e-tailer said...
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