Myntra Fashion

While 45% of the growth came from metros including Bengaluru, Delhi, Mumbai, Pune and Hyderabad, 55% of the demand came from non-metros Bengaluru:  Fashion e-commerce platform Myntra's 18th edition of bi-annual end of reason sale (EORS) has recorded nearly 50% growth...

The co-branded digital fashion and lifestyle credit card has been launched in collaboration with Kotak Mahindra bankBengaluru: Online fashion marketplace Myntra has partnered with Kotak Mahindra Bank to launch a co-branded digital fashion and lifestyle credit card, the companies said...

The new feature enables shoppers to search for specific needs by typing text in a manner that closely resembles natural speechBengaluru: Fashion e-commerce marketplace Myntra has introduced MyFashionGPT, powered by artificial intelligence chatbot ChatGPT, to enable natural language-based queries...

These ‘made in India’ e-commerce retail platforms rule the country’s online fashion market The online fashion market in India has been experiencing an unprecedented surge in the recent years contributing significantly to the growth of the country’s overall fashion industry....

Offering over 60 options, Myntra is the first platform to host the Adidas by Stella McCartney collection in India Bengaluru: Fashion e-commerce platform Myntra has launched the functional sportswear collection Adidas by Stella McCartney to its luxury portfolio, the e-tailer said...

The feature—My Stylist—uses comprehensive machine learning, computer vision algorithms, and multiple deep-learning techniques to enable recommendations and has been designed in-house at Myntra Bengaluru: Fashion e-commerce marketplace Myntra has launched a first-of-its-kind feature My Stylist, an AI (artificial intelligence) powered end-to-end...

To aid the brand's visibility on the platform, Myntra will enable Los Angeles-based NYX with an online brand store (OBS), while also activating its social commerce propositions, M-Live and Myntra Studio Bengaluru: Fashion e-commerce company Myntra has on-boarded American cosmetic brand...

The portal offers an assortment of over 65,000 products from more than 500 brands, which will be scaled to more than 1 lakh by the end of the year Bengaluru: Fashion e-commerce platform Myntra has launched FWD, a fashion portal curated...

Users will be able to search for products on Myntra in 10 regional languages other than Hindi. These include Telugu, Kannada, Bangla, Tamil, Malayalam, Marathi, Gujarati, Odia, Punjabi, and Assamese Bengaluru: Fashion e-commerce platform Myntra has introduced the vernacular search feature...

Next will offer over 500 SKUs from the men's and women's casual wear segment on MyntraBengaluru:  E-commerce entity Myntra has onboarded UK-based fashion and lifestyle brand Next, further expanding its catalogue of international fashion brands, said the e-tailer in a...