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niche appeal

Traditional Offerings, Modern Methods

Pune-based two-year-old ethnic wear brand, Pareha is employing new-age channels and strategies to win more customers and market shareNew Delhi: The ethnic wear market in India encompasses a diverse array of garments, including sarees, salwar suits, lehengas and kurta-pajamas....
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Swiggy announces 5th ESOP liquidity programme worth $65 million

So far, the company has cumulatively enabled over Rs 1,000 crore of ESOPs liquidity over the five events, benefitting...
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