Nike

The graduating batch of the WLCI Creative School celebrated the culmination of their journey and announced the beginning of their professional life  in New Delhi recently.  A design exhibition titled ‘Infinite Possibilities’ followed by a fashion show, ‘Quintessence’ which...

Culture, Customs and TraditionThe Portuguese were the top fishermen and explorers of the fifteenth and early sixteenth centuries. They brought rare spices home for their people to enjoy. They were among the first to experiment with cinnamon, pepper, cloves...

During Master Class Pre-IRF'14 Exclusive Knowledge Series Darrel Wisbey, Retail Mentor and Advisor from Philippines revealed the Importance of Relationship for Retail Success. He took off the session with the 'retail is detail' theme focussing primarily on the retail...

During Master Class Pre-IRF'14 Exclusive Knowledge Series Darrel Wisbey, Retail Mentor and Advisor from Philippines revealed the Importance of Relationship for Retail Success. He took off the session with the 'retail is detail' theme focussing primarily on the retail...

Awareness of the importance of location is growing rapidly, and is transforming traditional business analytics. Retail organizations capture a vast amount of data associated with locations (e.g., store fronts, service centers, warehouse addresses, and sales territories), yet many are...

Delhi based AlphaOne City Centre Management and Venus Infrastructure had recently commenced the operations of CG Square, Ahmedabad’s latest retail, dining and cultural entertainment square in the heart of the city. CG Square will bring a new sense of...

Since Their Creation About a Century Ago, t-Shirts Have Evolved Into a Us$ 2-Billion Market In India Today. And While The Indian Knitwear Exports Sector Is Booming, The Indian Market Is Yet To See a ‘Made In India’ Mega...

The opportunity that modern retail sector provides is gigantic and the stakes are high. Although the challenges are immense and so are the rewards, but can anyone ignore the fact that many of the global retailers have made it...

In the early stages of its sports bra research, Nike interviewed a number of athletes. An important theme emerged: the higher the support, the lower the comfort. To make it a perfect balance of support and comfort Nike has...