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Ways to achieve a 360° view of your customer
The rise of social and mobile technology has empowered the consumer; their always-on, connected state has fundamentally changed the way they purchase products and engage with brands.
Customers now expect much greater speed of service delivery, tailored products and recommendations,...
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Latest News
Digital Icon : Rakesh Bali
Rakesh Bali is at the helm of brand marketing, communications, events, and sustainability-related marcom initiatives for the petrochemicals segment...
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