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Numero Uno

Indian fashion retail’s trendsetters

The Indian Fashion Retail Market is poised for great growth. According to Technopak Research, the Indian Retail Market was estimated to be worth Rs 53,06,400 crore (US$ 792 billion) in 2018 and is expected to reach Rs 1,50,68,300 crore...

Luring in the customer with innovative in-store communication

Unlike yesteryears, retailers today needs to entertain and engage customers, else buying can happen online as well. The only differentiating factor today is how well you can enter the heart and mind of the shopper while s/he is in...

Tracking the dynamics of India’s gym wear market

Whether or not one shows dedication in maintaining their gym routine is debatable, but it is an undeniable fact that gyms are doing well when it comes to their membership registers being filled. India’s waking up to being healthy...

Using digital tech to create multi-sensory consumer experiences to strengthen brand

Of late, brands are exploring means and mediums to engage with their customers as frequently and as innovatively as possible. Among the many popular mediums, social media is emerging as the preferred route to connect with consumers.Last year for...

Numero Uno takes sustainable fashion a notch higher with One Glass Water Denims

Numero Uno, one of India’s first indigenously manufactured denim labels, has always been a strong believer of sustainable fashion. Adding to their commitment towards the global green movement, the brand has recently launched its one glass water denim collection. Traditionally, a...

Retail mapping of promising women’s wear brands in India

The global women’s wear market has shown rapid growth as fashion trends, which are the most important aspects of women’s wear, are changing rapidly. Europe is the largest market of women’s wear followed by North America and Asia Pacific...

14 domestic casual wear and athleisure brands to get excited about

While, growth optimism has been all pervasive in the Indian economy for the last 10-15 years, many sub-segments in the apparel segment have demonstrated only single digit growth in the past. The saving grace for the Indian apparel industry have...

6 brands making a fashion statement by going green

It makes you look good, but the reality of the apparel business is ugly. It has turned into one of the world’s most polluting industries. Cotton cloth production requires thousands of liters of water and an equal number of chemicals to manufacture clothing dyes. However,...

Vero Moda Launches Marquee Collection by Karan Johar

European high-street fashion brand Vero Moda has launched Marquee, a limited edition collection designed by India’s numero uno filmmaker Karan Johar at a glitzy fashion evening attended by the crème de la crème of Mumbai at Mehboob Studio, Bandra....

Numero Uno’s AW’14 Collection

Denim wear brand, Numero Uno has unveiled the Autumn Winter 2014 collection that offers denims, jackets, sweatshirts, sweaters and shirts. Available in varying washes and colours, it tries to capture the flavour of the fall season.The collection has a...
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Digital Icon : Rakesh Bali

Rakesh Bali is at the helm of brand marketing, communications, events, and sustainability-related marcom initiatives for the petrochemicals segment...
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