O2O

D2C brands should embrace a customer-first mindset, leverage technology, and know when to expand offline to keep the growth momentum goingNew Delhi: The retail landscape is dynamic, with evolving trends and consumer behaviours shaping how businesses operate.In a recently...

Ghazal and Varun Alagh, co-founders of Mamaearth parent Honasa Consumer Ltd. open up about the ingredients of their success and the strategies they follow while sharing their growth and expansion plans…Gurugram-based Honasa Consumer Ltd.’s beauty and personal care flagship...

Lavanya Pachisia, chief operating officer – Zivame shares the brand’s online to offline journey and learning over the yearsNew Delhi: Zivame has been one of the most early entrants to enter the offline space post creating a niche for...

OhLocal also aims to expand its platform to at least 20 cities in India, while adding roughly 300-500 local merchants in each of these cities New Delhi:  O2O (online-to-offline) local commerce marketplace platform OhLocal which connects local merchants with consumers...