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How Retailers Can Reach out to Their Target Audience

‘The world is going digital’ – understanding this, Indian ecommerce ecosystem has recently witnessed an inception of numerous start-ups helping offline businesses go online. Offline stores are continuously seeking for innovative ideas to reach out to a larger audience.Today,...
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What the likes of Nykaa, L’Oreal, M.A.C and Sugar do right

The secret to the success of leading beauty and cosmetics brands is not just offering the right products but...
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