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omni-channel strategy

Reliance Retail’s Yousta opens store in Surat

The new store is located at Reliance Mall, Udhana, Surat, Gujarat Bengaluru: Reliance Retail’s youth fashion retail format Yousta has launched a new store in Surat, located at Reliance Mall, Udhana, a company official wrote on social media on Wednesday. “Hey...

Liberty Shoes: Stepping up Online

How Liberty Shoes Ltd., reinvented its online business to emerge as an omni-channel player that is relevant to its customersBy Anurima DasThe journey of Liberty Shoes Ltd. started in 1954 with the founders making just 4 pairs of shoes...

Adopting Omni Channel Retailing – The New Normal

Retail industry is currently going through a transformation primarily driven by more evolved shoppers and technological innovations. In recent years, there is structural shift from traditional businesses to modern retailing channels, driven by mobile and internet penetration, resulting in...
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By December 2026, The Souled Store expects to have about 200 stores: Co-Founder Harsh Lal

Harsh Lal, co-founder of The Souled Store, shares insights into the brand’s journey, design strategies, plans for both online...
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