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omnichannel marketing strategies

AI, ML will unlock capabilities in omnichannel retailing: Ramneek Khurana of Lenskart

Eyewear retail chain Lenskart’s co-founder Ramneek Khurana on the company’s omnichannel journey and using Artificial Intelligence (AI) and Machine Learning (ML) to optimise an enhanced experience Bengaluru: Artificial intelligence (AI) and machine learning (ML) are poised to unlock significant capabilities in...

Exploring omnichannel marketing strategies for a cohesive retail experience

Implementing omnichannel marketing strategies empowers malls to create a comprehensive and compelling shopping experience that connects with customers across various channelsBy Gaurav Balani, DGM - Marketing, Infiniti MallMumbai: The retail industry is experiencing a massive shift due to the...
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Swiggy announces 5th ESOP liquidity programme worth $65 million

So far, the company has cumulatively enabled over Rs 1,000 crore of ESOPs liquidity over the five events, benefitting...
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