online to offline
D2C
6 ways in which D2C Brands are redefining physical stores
From quirky fixtures to restageable elements, D2C brands do it differently when they open brick-and-mortar storesIn recent years, online-to-offline (O2O) expansions have accelerated with many direct-to-consumer (D2C) brands choosing to open stores for a variety of reasons, ranging...
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O2O marketplace OhLocal aims exponential growth in 2023
OhLocal also aims to expand its platform to at least 20 cities in India, while adding roughly 300-500 local merchants in each of these cities
New Delhi:Â O2O (online-to-offline) local commerce marketplace platform OhLocal which connects local merchants with consumers...
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Jamshyd N Godrej, Smita Crishna, others buy stake in Godrej Consumer for Rs 1,645 cr
The shares were picked up at an average price of Rs 1,443.90 apiece, taking the transaction value to Rs...
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