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Scent of Success: 5 winning strategies perfume retailers adopt

From utilising advanced technology to embracing rich cultural heritage, here are some strategies adopted by perfume retailers around the world Bengaluru: Perfumers constantly seek innovative ways to captivate consumers and establish a strong retail presence. As the fragrance industry evolves, adopting...

High notes: Aeronot

Founded in 2018, the fragrance brand has grown from a customer base of 200 initially to 50,000 todayBengaluru: There are very few fragrance brands focusing on the concept of perfumery as a whole, and Aeronot is one of them....

Upsilon launches first retail store in Ahmedabad

The new Upsilon store is located at the Sardar Vallabhbhai Patel International Airport Mumbai: Upsilon, a premium D2C perfume brand, has opened its first retail store in Ahmedabad, Gujarat, the company announced in a press release on Thursday. The new store is...
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Godrej Interio records 25% growth during festive season 2024

The brand witnessed double-digit growth across all zones, with North and Central India emerging as the strongest performing regionsBengaluru:...
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