Piyush Pandey
Retail
Muralitharan to feature in KFC’s new ad campaign
Yum Brands-owned quick service restaurant chain Kentucky Fried Chicken (KFC) has launched a new brand campaign. The new compaign will feature ace Sri Lankan off-spinner Muttiah Muralitharan, with an aim to reinforce its ‘Finger Lickin Good’ food proposition.Commenting on...
Retail
Titan re-branding itself with new logo and tagline
Titan Industries is planning to invest around Rs 15 crore in the next two years to introduce a re-branding exercise for its brand of watches. The funds will be spent for mass media advertising, below-the-line advertising, and online marketing...
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Latest News
Bata India aims expansion, to prioritise top 6 brands
The company's retail network now spans over 1,850 stores, including over 500 franchise stores, 650 plus sneaker studiosNew Delhi:...
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