Pramod Ranjan Dwivedi

In an era where digital is taking over all aspects of life, including retail, the pace at which e-commerce has been engaging customers is making brick-and-mortar stores re-evaluate their strategies. In order to stay relevant, malls and brands need...

No mall today can afford to operate in isolation and just be a ‘shopping’ destination. They are transforming into community spaces, bringing to the discerning consumer the best of brands, food, and entertainment. They’re hubs where people go to rejuvenate, socialise and entertain.Here...

Design has a higher purpose that goes well beyond creating something that is pretty to look at. When it comes to shopping centres, for example, design is about adapting the environment to our shoppers’ functional, emotional, psychological, and social...