Prashant Singh
Retail
Paytm to boost customer experience, acquires Shifu
Mobile wallet and e-commerce firm Paytm has acquired consumer behaviour prediction and recommendation platform Shifu, to enhance customer experience on its platform.
Delhi-based Shifu, run by Signal Inc., mines the smartphone usage patterns of users and makes personalised recommendations to...
Beauty & Wellness
Rural market to grow ten times in coming years
According to a market study conducted by research firm, Nielsen, the Indian rural FMCG market will touch $10 billion mark by 2025. The report findings reveal that the rural consumer is no longer just experimenting with urban products, but...
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Latest News
Hygiene Brand Pee Safe hires Arijit Sen as VP
The company aims to achieve robust sales and garner lion’s share in the Rs 8000 crore feminine hygiene market.
New...
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