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From Office-to-Crossfit: Brands actively tap the activewear market in India

Activewear is one a one of the fastest growing segment in the apparel market. With the growing focus on health and wellness, as well as the rising awareness of lifestyle concerns, people are getting more conscious about their fitness...

PrettySecrets expands retail presence; opens flagship outlet in Delhi

PrettySecrets, one of India’s leading fashion lingerie brand has recently opened its flagship store at Rajouri Garden, New Delhi. It’s the very first flagship store with an experiential set up at par with international brands, wherein the customers will...

Karan Behal, Founder & CEO, PrettySecrets (MTC Ecom Pvt Ltd.)

Karan Behal, a visionary entrepreneur, is the Founder & CEO of PrettySecrets (MTC Ecom Pvt Ltd.). He has over 12 years of rich experience in the lingerie business across manufacturing, sourcing, marketing, product development, retail and e-commerce.A graduate in...

Online to Offline: Pure play e-commerce firms go physical to woo consumers

While the Internet may have penetrated the heart of India, the hearts of Indians (and their trust) still lies with the physical retailer. In fact, a recent AT Kearney study states that 95 percent of all retail sales are...

PrettySecrets accelerates its growth with its exclusive association with Myntra

India’s stylish, sassy and comfortable brand PrettySecrets is now going to be available across Myntra, Flipkart and Jabong only. The brand has tied up with Myntra to be a part of Myntra’s Brand Accelerator Program.PrettySecrets has seen a month...

PrettySecrets is all to set to open 300 stores by the end of 2019

PrettySecrets (MTC Ecom Pvt Ltd.), headquartered in Mumbai, is one of the fastest growing lingerie brands in India. Created by Karan Behal in 2011, PrettySecrets started out as a women’s sleepwear brand. And almost eleven years ago with its...

Retail industry reacts to the Union Budget 2018

In his last full budget before general elections in 2019, Finance Minister Arun Jaitley reduced corporate tax for 99 percent of the companies to 25 percent.In keeping with his earlier announcement of reducing corporate taxation rate to 25 per...

PrettySecrets expands footprint with 19th store in Hyderabad

PrettySecrets, India’s fastest growing lingerie brand flagged off its 19th franchise at Mohan’s Plaza, Jubilee Hills, Hyderabad. The store was inaugurated by Rajani Talluri, CEO of Lead IT Corporation and Skyzone Trampoline Park in presence of select guests including...

Liberalised FDI norm in single brand retail draws mixed reactions

The Union cabinet's approval of 100 per cent Foreign Direct Investment (FDI) in single brand retail on Wednesday drew mixed reactions with industry observers lauding the move while traders' bodies opposed it as "a serious matter for small businesses"."This...
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Fresh commerce platform Handpickd aims to launch 30 new micro markets in 2025

The micro markets will be located within Gurgaon and Delhi NCRBengaluru: Handpickd, India’s first direct-to-consumer (D2C) match-making platform for...
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