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Fashion brand Indya forays into skincare, aims at 20% revenue from the segment in 2 yrs

Women's fashion brand Indya has forayed into the skincare segment and said it expects 15-20 per cent of its revenue to come from this category in the next 18-24 months. Indya, which is owned by High Street Essentials (HSE) that also runs the FabAlley brand,...

Purplle.com records a three-fold increase in sales volumes in its mega online beauty sale

Purplle.com, one of India’s leading online beauty destination, recorded a three-fold increase in overall sales volume during the six-day festive offer ‘Purplle Diwali Sale’ vis-à-vis September. It also registered a 100 percent growth in the firsts time user. In...

Purplle records three-fold jump in new user registrations during India’s largest online beauty sale

Purplle, India’s leading beauty e-commerce platform, recorded three-fold increase in new user registrations during India’s largest online beauty sale organized by the company in early August 2020. Purplle’s Online Beauty Sale festival was organized from August 4-8 with over 15,000...

Purplle aims US$ 100 million sales in FY'21, looks for acquisition

Online beauty and personal care platform Purplle is looking to double its sales to US$ 100 million during the current fiscal, as it is bullish on growing demand in the e-commerce space in the wake of the coronavirus pandemic,...

Online beauty platform Purplle raises US$30 million from Goldman, others

Global investment bank Goldman Sachs along with other investors has invested US$30 million in online beauty and personal care platform Purplle.com in series-C funding round.This round of funding was led by the US-based investment back, also included participation from...

Amorepacific Group launches beauty brand Etude House in India

Amorepacific Group (Amorepacific), the largest global beauty company headquartered in Korea, launched Etude House in India. The brand is exclusively available through beauty retailer Nykaa (www.Nykaa.com). At present, Etude House has a market presence in more than 10 countries...

Liberty Lifestyle further strengthens its presence in the market through strategic partnerships and initiatives

After a successful launch of its fragrance line in the country, Liberty Lifestyle has been focusing on their marketing initiatives and has been actively participating in various events and exhibitions to sustain growth and awareness for the brand. As...

Homegrown perfume brands bottle scent of India, give it a global attitude

Fragrances signify who you are, they can influence human thoughts, emotions, moods, behavior and more than 80 percent of the human race can relate them directly to memory. Perfumes, a fragrant liquid, can indicate one’s personality, style and individuality.According...

Purplle launches European beauty brands Moda and Vipera in India

Purplle, India’s largest online cosmetics marketplace, has signed a marketing alliance with ATAC cosmetics and VIP Ventures to launch European beauty brands Moda and Vipera in India. As per the agreement signed, Purplle will exclusively sell the beauty product...

Leading consumer brands collaborate to launch WOSF

The Women’s Online Shopping Festival (WOSF) is a flagship annual online shopping event conceptualized by VelvetCase.com, that has been brought together by a collective of brands that are vertical leaders in various categories - A first in India. Culminating on...
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Swiggy announces 5th ESOP liquidity programme worth $65 million

So far, the company has cumulatively enabled over Rs 1,000 crore of ESOPs liquidity over the five events, benefitting...
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