q-commerce

How Q-commerce platforms added cheer to the Valentine’s Day celebrations of its customers New Delhi: In 2015, Indians spent approximately Rs 22,000 crore on Valentine’s Day, as per ASSOCHAM data. Valentine’s day has grown manifolds since then as a celebration...

Delivering on time is a thing of the past now. Delivering quicker than 10 minutes is more the trend to watch. Does this help a brand win its much-needed customer base?By Yash BhatiaQuick commerce, in basic terms, means delivering...

Heads of brands that rely on quick deliveries to cater to their customer's answers… The dark model and fast inventory management system were adopted by the quick delivery platforms but it can be done organically only by knowing the pulse...

From micro collaborations and alternate revenue streams to improved unit economics, here’s looking closely at the trends of quick commerce through the expert lensGiven the current consumer and market context, building a sustainable Q-Com business will require work on...

The Indian Q-Com market has attracted a total of around $ 4280 million in investments, since the start of FY21, representing increased PE confidence India’s quick commerce (Q com) market is expected to witness a 15 times growth by 2025,...