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4 mega brands that faded into oblivion

These brands once had a cult following across the globe. But they failed to adapt to the changing times and today, they are all but forgotten….New Delhi: Over the decades, brands like Apple, Netflix, Amazon and Facebook became household names....

6 rebranding hits and misses of iconic global retailers

Recently online marketplace Snapdeal unveiled its new logo and tagline, Unbox Zindagi (or Unbox Life), with an aim to position itself differently in the hyper-competitive e-commerce business. The new branding is well-supported by a campaign that will appear in the form...
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FSSAI mandates quarterly reporting of expired, rejected food products

The move is aimed at preventing the rebranding and resale of expired and rejected food items for human consumption...
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