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Fashion & Lifestyle

Aditya Birla in talks to acquire Virat Kohli’s Wrogn brand

Rasul Bailay - August 1, 2023

Wrogn sells fashion apparel, footwear and accessories for men inspired by cricketer Virat Kohli New Delhi: Aditya Birla Fashion and Retail Ltd. (ABFRL) is in talks with Universal Sportsbiz Pvt. Ltd. (USPL) to acquire Wrogn, a casual brand co-created by...

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