retention strategies

Customer experience, social media, trust, transparency and data critically impact customer retention said representatives of leading brands speaking at the India D2C Summit 2024Mumbai: Retaining existing customers is far more lucrative for brands than acquiring new customers. However, apart...

Sankar Chatterjee, chief executive officer, of Decathlon Sports India sheds light on the French sports retailer’s take on elevating the customer experience with the right technology and e-commerce strategy New Delhi: Leading French sports retailer Decathlon is significantly advancing its...

Simple, effective strategies for haircare brands to retain customers In today's competitive market, haircare brands need more than just great products—they need loyal customers. “Retention” is about building lasting relationships that benefit both, the brand as well as the consumer....