return to origin
Fashion & Lifestyle
Women’s wear brand Berrylush reports 50% surge in sales on new mobile app
The brand also reported doubling its conversion rates, increase in prepaid orders and greater return on ad spend in just two months since launching its revamped mobile appMumbai: Women’s wear brand Berrylush has reported a 50% surge in net...
Fashion & Lifestyle
Pepe Jeans eyes smart technology solutions to improve CX: Satish Karunakaran
Satish Karunakaran, Director, Transformation sheds light on the denim brand’s future tech implementations, approaches to data handling, security initiatives, and more…New Delhi: With over 20 years of experience, Satish Karunakaran has spearheaded transformative initiatives in Supply Chain and Operations...
Fashion & Lifestyle
AI, cloud and SaaS play a pivotal role for Banjaaran Studio: Founder Meera Dureja
Founder Meera Dureja of Banjaaran Studio on the brand story, business model and adding a modern touch to traditional shoemakingNew Delhi: In 2019, Meera and her brother, Karanveer Dureja founded Banjaaran Studio with a vision to create unique, wearable...
D2C
Indian D2C brands saw a 43% surge in order volume during marketplace sale
The surge recorded is the first of its kind and shows a reverse trend in the e-commerce industryNew Delhi: D2C brands in India recorded a massive 43% surge in order volume with a 52% increase in the gross merchandise...
E-Commerce
Pataa: Simplifying addresses, improving deliveries
From tie up with ISRO to voice directions, how Pataa is helping improve location accuracy by simplifying India’s complex addresses
New Delhi: If physical retail is about location, e-commerce is about an address. Last-mile deliveries are the most important leg...
Latest News
Simpl introduces AI-powered checkout suite to minimise CoD losses
Simpl aims to replace CoD with an alternate system by working with ecosystem partners and through its AI-powered offerings
Bengaluru:Â Checkout network Simpl has introduced artificial intelligence (AI) enabled checkout suite with an aim to reduce losses from cash on delivery...
Latest News
Cult.Sport partners with GoKwik to offer safe COD service
The goal of the partnership with GoKwik is to further strengthen Cult.Sport's presence in remote towns and cities of India where COD is a preferred mode of paymentNew Delhi: Sports-first D2C brand Cult.Sport partnered with eCommerce enabler GoKwik to expand cash-on-delivery...
Spotlight
How AI is transforming eCommerce logistics
Artificial Intelligence is transforming several critical functions of eCommerce logistics to bring significant improvements in efficiency, accuracy, and cost-effectivenessNew Delhi: “The more we can use robots to complete repetitive or distant tasks in highly predictable, structured environments, the more...
- Advertisement -
Latest News
La Pink signs Parineeti Chopra as first brand ambassador
Launched in 2023 with an initial portfolio of 17 products, La Pink has expanded to include over 60 customer-centric...
- Advertisement -