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Women’s wear brand Berrylush reports 50% surge in sales on new mobile app

The brand also reported doubling its conversion rates, increase in prepaid orders and greater return on ad spend in just two months since launching its revamped mobile appMumbai: Women’s wear brand Berrylush has reported a 50% surge in net...

Google’s AI solutions help Tira increase online ROAS by 47%, Tanishq slash customer acquisition costs by 38%

Google India’s senior executive spoke about AI’s transformational power and how retail businesses are leveraging it for their benefit at the India D2C Summit 2024 Mumbai: Leading retailers like Tira and Tanishq have begun reaping tangible benefits of the power...

How can brands delight customers and keep them coming back?

A look at strategies to bring customers back and turn them into potential brand advocates New Delhi: Delighting customers at various points in their journey with a brand plays a pivotal role in turning them into brand advocates and loyalists. How a...
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DLF Promenade set to open its doors in Goa soon

Strategically located in Panjim, it will be DLF’s first shopping centre in West IndiaBengaluru: DLF Malls, the retail arm...
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