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RoohAfza Fusion

Hamdard Laboratories India forays into the ‘ready to drink’ segment with RoohAfza Fusion and RoohAfza Milkshake

Hamdard Laboratories India is expanding its product portfolio with the launch of ‘ready to drink’ products. The brand is taking their widely loved and recognized RoohAfza into two new extensions – RoohAfza Fusion and RoohAfza Milkshake. Hamdard Laboratories, Foods Division...

Hamdard plans to harness Rs 7,000 cr ready-to-drink segment

Century-old FMCG company Hamdard Laboratories has launched RoohAfza Fusion to harness the estimated Rs 7,000 crore ready-to-drink beverage segment. According to a PTI report: The drink is a combination of its summer drink RoohAfza with pure fruit juice and is...
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