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Sahil Dharia

Homegrown brands experience surge in demand

The outbreak of pandemic and the ensuing lockdown across the world have shaken the very foundation of the retail industry. Even post unlocking, brands are feeling the heat, mostly due to altered consumer behaviour. “Due to the rapid spread of...
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Parle, Britannia, and Amul named as top 3 most chosen in-home FMCG brands: Report

On a global scale, the five most chosen FMCG brands are Coca Cola, Colgate, Maggi, Omo and Knorr Bengaluru: Parle Products...
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