Saugata Gupta

Indian retail has an exciting potential of 1.2 billion consumers, but is constrained by its relatively inadequate and expensive customer connection points in the form of physical stores. The Federation of Indian Chambers of Commerce and Industry (FICCI) through...

To neutralise the increased input cost built over the last few months, FMCG major Marico, is planning to increase the prices of its flagship hair oil brand ‘Parachute’ and edible oil brand ‘Saffola’. Saugata Gupta, CEO, Marico, told PTI...

Marico is extending its largest-selling hair oil brand, Parachute, into an ayurvedic body oil. Using the festival season as a launch pad, the FMCG major has been test marketing the product along with a soap under the Parachute franchise....

Marico Ltd, which had entered into a distribution alliance with Indo Nissin in 1998, has ended the agreement a year ahead of its slated expiry.In a statement made to the media, Saugata Gupta, chief executive officer of Marico's consumer...