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Seema Jindal Jajodia

FMCG: How COVID-19 changed the way brands operate & engage

This year, despite the pandemic, FMCG brands have seen an amazing response – this even as a majority of online players struggled to deliver during the lockdown. This has served to boost the image of the brands associated as...

How will India’s organic food market shape up after the coronavirus

We have been hearing a lot about organic food, especially since the past 10 years or so. During this time, the market for Organics worldwide, as well as in India, has grown steadily. As per an ASSOCHAM study, the...
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Ex-Google employee’s condiment brand Kaatil eyes Rs 1000 cr revenue by 2030

Kaatil which currently sells products via retail stores, D2C websites, marketplaces and  Blinkit plans to enter more quick commerce...
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