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Shilpi Modi

There is huge potential in Tier II, III markets: Shilpi Modi, Director, Vedant Fashions

In 1999, Ravi Modi created a business that re-invented men’s ethnic wear category – Manyavar under the parent company Vedant Fashions Private Limited. During the course of its evolution, the brand became synonymous with wedding wear – a one-stop-store...

Opportunities in Occasion Wear

The past decade has seen the emergence of powerhouse home-grown ethnic brands that have ridden the festive boom. However with all year round occasion wear opportunities in prevalence now, Team Images BoF explores how the broadening opportunities are playing...
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3 Omnichannel marketing trends for 2025

New Delhi: The omnichannel marketing world is undergoing a seismic shift. Driven by evolving consumer expectations, technological advancements, and...
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