shopping experience

Major marketplaces of the Indian e-commerce ecosystem ran their biggest festive sales starting from 25 September till Dussehra. New Delhi: D2C brands have outpaced marketplaces during the recent sale period, recording a 64% growth in orders from last year, compared...

An increasing number of shoppers, particularly those aged 18-44, are utilising both online and offline platforms, with 75% of online shoppers in India falling within this age group, the report found Bengaluru: As many as 65.8% of consumers in India are...

Snitch's chief technology officer (CTO) Maruthy Ramgandhi sheds light on the new-age brand’s tech journey and much moreNew Delhi: With almost two decades of experience, Maruthy Ramgandhi is a seasoned technology leader with extensive experience in product management, engineering,...

Suman Guha, Chief Product and Technology Officer, Reliance Retail speaks on the leading retailer company’s technology investments, strategy and focus areasNew Delhi: With over 17 years of experience, Suman Guha is a seasoned technology leader with experience in developing...

While the pandemic led to increased adoption of online apparel shopping, physical stores and markets are once again being preferred by people for buying clothes. New Delhi: Around 4% of households surveyed in India now exclusively use online platforms...

Through this collaboration, Libas aims to enhance its D2C contribution to its revenue and carve an omnichannel growth path New Delhi: Leading ethnic fashion brand Libas has entered into a strategic partnership with GoKwik, an e-commerce enabler to expand its...

Raghu Krishnananda, Chief Product and Technology Officer, Myntra on how the leading online fashion destination uses technology to operate, differentiate and innovateNew Delhi: With almost three decades of experience, Raghu Krishnananda is a technology leader with experience in driving...

Jatin Goel, Executive Director, Omaxe Ltd. about redefining the Chandni Chowk shopping experience, the group’s focus areas, plans and moreNew Delhi: Imagine a shopping mall in the bustling alley of Chandni Chowk, where the vibrant colours and rich heritage...

Sandeep Jabbal, Chief Digital Transformation and Information Officer, at Shoppers Stop, speaks about the company’s technology strategy, areas of investment and focus and key challenges New Delhi: With almost two decades of experience in the realms of technology and digital...

With this strategic move, Tata CLiQ aims to target a much wider and newer cohort of consumers, thus strengthening its reach further New Delhi: E-commerce platform Tata CLiQ has partnered with Rediff.com, a news, entertainment and shopping portal, a release by...