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Helion Ventures invests Rs 16 cr in Brand Calculus

Indiaretailing Bureau - May 8, 2009

Helion Venture Partners, a USD 350 million India-focussed venture capital fund, has invested Rs 16 crore in Brand Calculus, a start-up venture aiming to bring international chains of quick service restaurant brands in India. Brand Calculus has already introduced...

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Understanding the key trends driving consumer demand and purchase decisions becomes critical for dairy brands to stay relevant and...

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