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Big Grid
Retail in the era of social media, the new store front
The race for holding the fickle customer’s interest long enough to make a sale is on. Organisations of late have been committing serious funds and efforts to social media to build and strengthen customer engagement and involvement. While the...
International News
Domino’s uses Snapchat Augmented Reality to deliver pizzas in the US
Domino's on July 28, 2018, ran a mobile campaign that let Snapchat users in the US order food directly inside the image-messaging app.Snapchat's "shoppable AR," which mixes social commerce with augmented reality features, gave Domino's customers the opportunity to request a...
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Latest News
How Sereko is carving a niche in Indian skincare market with psychodermatology
Founded in 2023, the D2C brand is now gearing up for product innovation, market expansion, and strengthening its retail...
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