Sobhita Dhulipala

Bhima Jewellers: Shining Bright Since 1925

Sandeep Kumar - May 18, 2024

From Augmented Reality and virtual try-ons, 99-year-old Kerala-based Bhima Jewellers has moulded itself to stay relevant to today’s digital-savvy customersNew Delhi: The 1925-founded Bhima Jewellers is credited with bringing a paradigm shift—from made-to-order to readymade jewellery—in Kerala’s jewellery trade....

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