Strategy
Fashion & Lifestyle
Smiley footwear enters India with SSIPL as the exclusive licensee
Smiley, one of the most recognised icons in the world and an iconic global and lifestyle fashion brand, has entered into an exclusive licensing agreement with SSIPL for Smiley footwear in the country.
Smiley was founded in 1972 when a...
Fashion & Lifestyle
Fashion secret behind every mall’s success
Significantly, the tremendous energy in India’s fashion market is flowing from both
inside and outside the country. For global fashion brands, India is a land brimming
with opportunities. The signs of growth are equally impressive on the domestic front as
India is...
Shopping Centres
A Luxe Experience
Brands like Louis Vuitton, Prada, Gucci and Jimmy Choo are no longer alien names in India, all because of growing international exposure to Indian consumers and their ever-growing per capita income. No doubt, the demand for luxury goods is...
Retail
Pune's American Vision follows a unique strategy of 'one pincode, one optician'
With a belief that the future of eyewear retail lies in Independent opticians and their expertise and relationship with consumers, Pune-based American Vision aims to go national with its unique boutique approach.
The two-month-old startup has a network of 40...
Retail
Why Your SEO Strategy Is Not Working
In the year 2012, Google unveiled the Penguin Algorithm that was designed to target manipulative SEO practices. This meant that marketers who tried to mislead the search engine algorithms would be detected early and penalized by Google. That was...
Retail
The Swan's got swag
American Swan, an online fashion and lifestyle brand exuding American spirit and lifestyle, can be best described as youthful, urbane and casually chic. Having become a rage in India, the brand is mulling overseas expansion next year.Not so long...
Retail
7 Retailers Profiting From Big Data
According to a report by analytics major McKinsey, some leading retailers are turning the promise of Big Data into reality. An analysis of more than 250 entities over 5 years has revealed that companies that have established Big Data...
Fashion & Lifestyle
Zivame to change the face of lingerie wear in India, raises Series C round
Online lingerie retailer Zivame has reportedly raised Rs 250 crore from Zodius Technology Fund, Khazanah Nasional Berhad and other existing investors.
The Series C round also saw participation from existing investors Unilazer, IDG Ventures and Kalaari Capital. "The funds will...
Progressive Grocer
Consumer packaged goods, retail must follow SMART policy for growth: Report
India’s consumer packaged goods and retail sectors may not be able to sustain the high growth path solely on consumption-led demand in the wake of structural bottlenecks, said a report prepared by FICCI and advisory firm KPMG released recently.
The...
Retail
Flipkart to offer refunds to customer within 24 hrs
Flipkart has today launched its instant refund mechanism facility, a move that will help its customers get refunds as early as within 24 hours of returning the product.
Previously, the refund process used to take three to five business days."Flipkart...
- Advertisement -
Latest News
Indian consumers prefer ‘offers’ faster online than offline: Report
The research reveals that online buyers are more price sensitive and avail more offers compared to offline buyersBengaluru: As...
- Advertisement -
