Strategy
Retail
The Elephant tracks the Dragon
India's e-retail revolution is radically transforming the way consumers interact with brands, evaluate their offerings and purchase their products, with major implications for consumer and retail businesses. This in-depth study of the evolution of e-retail globally finds that China...
Food Service
McDonald’s aims to become the second largest player in India
With 375 stores across the country, QSR major McDonald's is now planning to transform its India strategy for charting the number two slot in the coming years. To take on the leading players in the segment: Starbucks, Cafe Coffee...
Retail
The O2O Retail Model: Will the reverse strategy work?
"Shopping is as much an experiential occasion, as it is a transaction comprising products and money. It is a social participative activity, which is not replicable to the same degree by online social sharing of browsed products, wishlists and...
Fashion & Lifestyle
Max Retail to target 145 stores in India by fiscal-end
The international value fashion brand of the Dubai-based Landmark Group, Max Fashions, which has over 290 stores across 16 countries in the world, and in India more than 123 stores across 48 cities, has planned to have a network...
Retail
V-Mart Retail to enter east India through Odisha, West Bengal
Value retailer V-Mart Retail Ltd, which primarily operates in tier II and III locations with 108 stores across 91 cities in 12 states, is to unveil an entry strategy into east India, with Odisha and West Bengal being the...
Retail
Going omni-channel: Are your offline and online strategies at war?
Modern Indian consumers are increasingly seeking seamless shopping experiences across digital and offline channels. They expect to have flexibility to find and buy a product or service no matter where they are.
"Digital commerce, although currently only a $2B market,...
Retail
Shoppers Stop to invest Rs 60 cr to boost omni-channel strategy
Department store chain Shoppers Stop is to invest Rs 60 crore in the coming three years and also plans to generate 15 per cent revenue through its digital touch points by 2020. The retailer operates 72 stores currently and...
Beauty & Wellness
Snapdeal appoints ex-PG Amit Choudhary as Sr VP-Corporate Finance
In his new role, Amit Choudhary will be responsible for driving overall Controllership in Finance, FP&A and Taxation at the group level to ensure seamless implementation and integration of financial controls and policies. Prior to joining Snapdeal served as...
Food Service
Books to Pizzas: Track changes at IRCTC
In 2014-15, Indian Railways carried 8.4 billion passengers -- more than 23 million passengers a day (roughly half of whom were suburban passengers). India’s thousands of railways stations – in excess of 8,000 at last count – comprise perhaps...
Fashion & Lifestyle
Creating the e-commerce ethos for Madura F&L
Trendin is not any run-of-the-mill fashion e-commerce portal but a platform which is the online custodian of an incredible fashion heritage. Forged from the belief in offering endless style options for customers, with add-on customisation options like Free Alteration,...
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Latest News
Indian consumers prefer ‘offers’ faster online than offline: Report
The research reveals that online buyers are more price sensitive and avail more offers compared to offline buyersBengaluru: As...
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