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Debenhams ropes in four new designers

Debenhams has announced the addition of four new designer names to its fashion range - Jonathan Saunders, Preen, Jonathan Kelsey and Roksanda Ilincic, who will be working with the retailer on a fresh new concept called Edition. Edition...

Burberry`s `Retail Theatre` concept

“We are really excited to be launching `Burberry Retail Theatre` enabling the first ever live simultaneous virtual trunk shows in our stores globally. This concept allows us to broadcast our multi-faceted content all over the world, directly to our...

Niketown London relaunched as world’s largest Nike store

Nike Inc has relaunched its flagship Niketown store, on Oxford Circus in central London, following extensive redevelopment that makes it the largest Nike store in the world. The relaunched store covers an area of approximately 42,000 sq.ft over four...

Scope & Status of Mobile Advertising & Commerce in India

Modern mobile phones are cameras, personal computers, traditional fixed line phones and e-banking devices, all rolled into one. With the increasing usage of mobile phones and WAP access on cell phones by one and all, fashion brands, retailers and...

May the best sportswear win!

Cricket will always be in, in India. But making its presence felt, in a not so subtle way is football. And with the ongoing FIFA World Cup the popularity is on an exponential growth. A recent Nielsen Global...

Wills Lifestyle`s expansion blitz

Wills Lifestyle, ITC’s premium fashion and lifestyle brand announced its aggressive expansion plans by opening 6 retail stores across Amritsar, Guwahati, Nashik, Vizag, Bhopal and Mangalore, with more to follow. Currently the brand has 65 stores in 35 cities...

No brand ambassador for Globus

Globus has always been claiming to cater to fashion for a changing world, and it seems to have acquired its own entity and image to do away with Indian celebrity endorsements for its retail outlets. The brand...

PUMA takes full control in China

The sportswear company, PUMA, will acquire 100 per cent of its long-term Chinese joint venture - Liberty China Holding Ltd - with effect from January 1, 2011. This will give the company full control of its business activities in...

TH launches children`s wear range

Tommy Hilfiger, announce the launch of its children`s wear line in India. With a mission to bring international fashion trends to the Indian markets, they have opened seven stores across Delhi NCR and Punjab areas and more are to...

Retail industry introduces RFID tech

A group of leading retailers, manufacturers, suppliers, industry associations, technology providers and academia recently introduced a broad-based initiative to guide the adoption of radio frequency identification (RFID) technology in retail. The initial focus of the Item Level RFID Initiative...
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How Shoppers Stop, Blackberrys and Titan are benefiting from GenAI

From more impactful campaigns and meaningful and faster query resolution to substantial savings in marketing spending, leading businesses are...
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