Sumit Dhingra

Sumit Dhingra will succeed Vineet Gautam, who stepped down as Country Director last year New Delhi: BESTSELLER India has announced the appointment of Sumit Dhingra as its new Country Director, effective 1st June 2025, the company said in a statement...

Lockdown 2.0 is almost about to get over. There are clear indications that some pockets will soon open whereas some pockets will continue to remain shut. The retailers in green zone are gearing up to open their stores after...

Global casual footwear brand Crocs Inc has announced appointment of Sumit Dhingra as the new General Manager for India, Sri Lanka and Nepal.In his new role, Dhingra, who has 15 years of experience across apparel and fashion retail, will...

The men's occasion wear market is witnessing a great progression. The way men approach fashion and personal style is evolving from what it used to be. Today, men are far more aware of their choices. Previously, they lacked options...

Visual Merchandising is a store’s visiting card. Even before a customer walks in, talks to a salesperson, browses leisurely through a store, it is VM that would decide whether he will enter the store and buy something.One may argue...

Visual merchandising is not something new. It has been omnipresent through history. It is required by anybody with something to sell, from a fruit vendor to a department store. As long as retail and competition among retailers exist, visual...

What makes a brand outlet stand out from the rest when all of them are grouped together in a mall or on a high street? Simple answer – display windows that have the power to make the shopper stop...

Arrow, the American menswear brand from Arvind Fashions Limited, unveiled its newly revamped store at High Street Phoenix in Mumbai recently.Spanning over 1,000 square feet, the store houses the complete range from Arrow’s latest collections. Recreated with the sole...

Formal wear brand Arrow is targeting over 20 percent year-on-year sales growth in the next 4-5 years, and plans to open 55 exclusive brand outlets this fiscal to expand its footprint in Tier II and Tier III cities."We will...

Adding to their list of high street fashion brands, Jabong adds American line Aèropostale, to its product portfolio. The New York based retailer of casual apparel and accessories for teen will be available on Jabong for women and men in...