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Pacific to open premium outlet centre in Jasola

The centre will be home to discounting stores of bridge-to-luxury labels including GAS, Diesel, Superdry, Ted Baker, Brooks Brothers, Quicksilver, Roxy, Kenneth Cole, Paul, Tommy Hilfiger and Calvin Klein New Delhi: Pacific Group is readying to open doors to its first...

AJIO.com launches ‘Sneakerhood’

AJIO.com, one of India’s most definitive online destination for the trendiest and freshest fashion, announced the launch of Sneakerhood – a one-stop online store for new and seasoned sneakers and fashion-enthusiasts across the country. Built within the AJIO.com platform, AJIO...
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Inorbit Mall Cyberabad introduces video shopping and curb side pick-ups to enable hassle free shopping for consumers

Inorbit Mall Cyberabad introduced unique and innovative services including a video calling facility and a curb-side pick-up service, that will further ensure consumer safety. The mall that opened its doors earlier this month has started a video calling facility where...

Back to Business: Fashion retailers focus on shop by appointment, engaging consumers online

When cities went under lockdowns, it was the nonessential items businesses which were forced to temporarily shutter shop, the worst hit by the pandemic. The supply chain too suffered with the closure of retail units. One of the worst...

From Bricks To Clicks: Superdry to launch online store in India

The British clothing brand, known for its unique combination of American vintage with Japanese style graphics, is all set to take the ever-growing internet market by storm. Superdry who entered India in 2012 under a long-term distribution agreement with...

Kenneth Cole opens first flagship store in India at Infiniti Mall

Global fashion brand Kenneth Cole has opened its first flagship store in India at Infiniti Mall, Malad, Mumbai through Brandzstorm India Marketing.Spread over 1,200 square feet, the new store promises a graceful dose of retail therapy with a seamless...

Decoding the athleisure revolution in India

Athleisure is not just a fashion essential anymore – it is a medium for expression and an insignia of the young and the young at heart. Even in India, the demand for casual wear is rapidly escalating as the...

Superdry launches personal care line in India 

Iconic British fashion and lifestyle brand, Superdry, has introduced a collection of premium fine fragrance and performance grooming line that truly encapsulates the spirit and energy of Superdry and SuperdrySport.The offerings comprise of highly desirable scents for both men...

Pepe Jeans: Working towards understanding young consumers

There has been a lot of ‘big-name’ noise in the global kids’ denim wear space in recent months with brands like Superdry, Calvin Klein Jeans and G-Star Raw entering the segment, and Jack & Jones and Aeropostale planning to...

Inorbit Mall strengthens retail mix

Inorbit mall strengthens its retail mix with new brands across categories like apparels, footwear, cosmetics, home décor, food and entertainment. Inorbit mall which is present in Mumbai (Malad and Vashi), Bangalore, Hyderabad and Vadodara is now home to the...
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Blur India: Scaling clean beauty to new heights

The brand aims to achieve a revenue target of Rs 12–14 crore in the coming year by expanding its...
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