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Nutralite hosts a cookery show on Metaverse with Sanjeev Kapoor

Nutraverse, the cookery show on Metaverse, was hosted by a digital avatar of Sanjeev Kapoor, where the avatar cooked three healthy recipes using Nutralite productsNew Delhi: FMCG brand Nutralite hosted ‘Nutraverse,’ a cookery show on the Metaverse featuring celebrity...

Zydus expands product range; launches Sugar Free Green

Sugar Free, the market leader in the sugar substitute category in India with a market share of over 94 per cent, announced the national launch of its new variant – Sugar Free Green. Developed using Stevia leaves - a...

Godrej plans air freshener launch

FMCG major Godrej Consumer Products Ltd. is planning to launch its international air freshener brand ‘Stella' in India. According to the company, if launched, Stella will compete with Procter & Gamble's Ambi Pure. Godrej is evaluating its strategies and...

Manish mania hits LFW W/F`10

Few designers show a collection that resembles anything they sell and Manish Arora exemplifies that proposition. The maverick designer showed the most exuberant collection so far at the Lakme Fashion Week Winter/Festive 2010 being held in Mumbai. It was...

Godrej’s ‘Protekt’ plans to capture the hand sanitiser segment

With an intention of securing a 25 percent share in the hand sanitiser category, Godrej Consumer Products Limited (GCPL) is increasing the distribution its brand - Protekt. “There has been extensive sampling of the Protekt brand. We began this...
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Starbucks ‘fully committed’ to Indian market, says India JV Tata Starbucks

Tata Starbucks is a 50:50 joint venture between Tata Group FMCG arm Tata Consumer Products Ltd (TCPL) and US-based...
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