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Tea Board to set up ‘experience zone’ in Gujarat to mark India’s G20 presidency

Tea companies will be allowed generic promotion of the beverage grown in India onlyKolkata: The Tea Board would set up a tasting and experience zone in Gujarat next year to mark India's G20 presidency, industry sources said.Similar experience zones...

Proposed GST rates on sugar, tea lower

The proposed Goods and Services Tax (GST) rates on sugar, tea, coffee (other than instant coffee) and milk powder will be much lesser than prevailing taxes, the Finance Ministry said on Thursday. "Sugar attracts specific central excise duty of Rs...

Tea production grows 18.74 pc in September

Tea production in September grew by 18.74 per cent to 184.6 million kg as compared to 155.46 million kg produced in the corresponding month last year, the Tea Board of India said on Monday. The Y-o-Y increase in tea production...

Karukrit ventures into tea segment

Karukrit, a leading advertising agency of eastern India, on Tuesday announced its foray into the tea segment with the launch of a new group company that brought out three variants of the beverage. "All three variants of tea will be...

Tea maker Mcleod Russel looks to move up value chain

Tea producer Mcleod Russel said on Monday it is drawing up a 10-year roadmap for its business and is exploring how it can move up the value chain. The company is trying to understand the ways tea will be drunk...

Why the beverage industry is witnessing skyrocketing success

An overview of the beverages market in India, its current scenario, prospects, outlook for growth, and the challenges The traditional beverages category comprising non-alcobevs contribute 8-9 per cent to the total food grocery market in India. Over the last few decades,...

Eveready to promote packet tea business in India

Battery manufacturer Eveready Industries India Ltd is looking to spin off its packet tea business in India. The company is planning on launching a new unit for the venture and will align operations with plantation company McLeod Russel India...

India’s branded tea market grows at 5 pc

One of the oldest beverages in the world, tea makes up one of the most competitive and challenging markets both in terms of product and competition. The branded tea segment is one of the most highly penetrated branded products...
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Digital Icon : Nitin Malhotra

With over 20 years of experience in the consumer goods industry, Nitin Malhotra is recognised for his expertise in...
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