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Tom Peddie

Nike announces new Consumer Direct Offense to serve consumers personally

Nike has introduced the Consumer Direct Offense, a new company alignment that allows Nike to better serve the consumer personally, at scale. Leveraging the power of digital, Nike will drive growth—by accelerating innovation and product creation, moving even closer...
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Hygiene Brand Pee Safe hires Arijit Sen as VP

The company aims to achieve robust sales and garner lion’s share in the Rs 8000 crore feminine hygiene market. New...
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