Transformation
Spotlight
Phygital Futures: RetailGPT’s Role in Elevating Retail Ecosystem
This GenAI-driven platform leverages sophisticated artificial intelligence to personalise shopping experiences, making them more engaging and intuitiveAs the retail landscape rapidly evolves, the fusion of physical and digital commerce—termed 'phygital'—is becoming increasingly crucial. RetailGPT, developed by Pathfinder, is at...
Fashion & Lifestyle
New-age fashion brands should focus on value creation, not valuation: Vineet Gautam, Bestseller India
Bestseller India CEO Vineet Gautam on the changing trends in fashion retail, the company’s digital transformation and industry-wide slowdown…
New Delhi: Vineet Gautam is the India chief executive officer for Danish fashion and lifestyle group Bestseller, overseeing a gamut of...
Case Studies
Being Omni-Channel: How Being Human became truly phygital with the help of GreenHonchos
How partnering with GreenHonchos helped Being Human successfully integrate its entire offline-online backend and offer seamless omnichannel experiences to its customers.Casualwear brand Being Human holds the customer at the centre of all decisions. The team not only wants to...
Case Studies
Style Union: Accelerated time to market with Centric’s PLM
Fashion retailer Style Union achieved quicker product development better inventory turnover faster time to market and much more with Centric’s PLMToday, retail brands are not just competing over quality and product but also speed. For a brand like Style...
- Advertisement -
Latest News
Digital Icon : Rakesh Bali
Rakesh Bali is at the helm of brand marketing, communications, events, and sustainability-related marcom initiatives for the petrochemicals segment...
- Advertisement -
